CHERYL M. MARTY is the Deputy Director and Director of Marketing and Events. In this position she is responsible for the development and enhancement of the World Trade Center's image in the regional market. Ms. Marty directs the creation and production of all marketing materials, educational and social programming and fundraising efforts; develops and reviews business development programs to create alternative revenue sources; assists in selling the resources of the World Trade Center to new and existing clients; interacts with current clients and staff to assess client satisfaction levels and suggest changes; and serves as the main liaison between the World Trade Center Saint Louis and other organizations within the international business community. She previously served in several positions in marketing and sales with Saint Louis University and the St. Louis Regional Chamber and Growth Association. Ms. Marty holds an undergraduate degree with honors from Saint Louis University and is completing courses for an Executive Master of International Business from Saint Louis University.